PrimalGrasp.com redesign
We had accepted what was obvious to pretty much everyone else: our homepage sucked big time. While it was a working temporary solution, it just had to go. Hopefully the new one will serve us better.
Requirements where clear
- Express the right message: who we are, what we do, how we do it
- Simple to tweak, fun to update
- Preserve old demo URIs
- Powering technology needs to match core competencies
- Don’t be frugal with colors
Before embarking in the fun task of building our own backend, we investigated existing blogging and CMS software. There where all kinds of prospects but Radiant blew them away by far: it works exactly as a CMS for geeks should. Rest was simple: create multiple comps, choose one, css, content and done. Got to love Radiant.
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